Instagram account for the production of premium croissants for business "42 Layers"
«42 Layers'» clients are the best Russian restaurant projects and the largest retail and coffeeshops networks.

The task was a b2c2b sales - i.e. it was necessary to show the product to the final consumer so that when he come to his favorite coffee shop, he said that he wanted croissants of this brand.

We developed a visual, tone of voice and a rubricator, which combined not just "sell" products, they sell the lifestyle of free creative people from Moscow.

Thanks to this way the Instagram account became the most effective first step of the selling funnel at the price of a lead.

The account has often been included in the ratings of commercial accounts of best Russian advertising agencies.
Do you want to develop your business?
2010-2022 - KHILKEVICH
All rights reserved.
Privacy Policy
Our team will help you find and implement simple solutions to business problems related to marketing and design, giving you the opportunity to focus on your services and product